Friday, 21 February 2014
I love you I hate you
Social media :: Inspiration provider, business spruiker, time waster, friendship maker. Or breaker.
Some days it feels like it just sucks your soul right out. The constant need to stay in touch - online - amongst it.
Someone recently told me, You gotta play the game. You have to stay in the spotlight. If you don't, you're forgotten. Fast. It's exhausting, but it's necessary. You can love it or hate it. That's just the way it is.
And it is. In a professional sense. I knew it before he said it. Exhausting, but necessary. Some days, more than others.
We have to flog our wares, our product, our work, our craft. We have to make people want to look at us. Make them like us. Make them tell their friends. Make them want to come back for more. You can be the best of the best. But if no one sees you - does it count?
Some days you don't care who sees your work. Many days, it's just for you anyway. But some days, it's for everyone else. Because it's your best and it should be appreciated. And you should be appreciated for making it. With your own two hands. You creative thing, you. But what if no one comes? What if no one cares? What if no one double taps? No one clicks the thumbs up?
The over the top affection and praise for the strangest of things and people. Sometimes just strangely average. And I wonder what I'm missing? Why don't I see it? But I remind myself we are all different. With good reason. It keeps things interesting. Even if I don't understand it.
The pace is so fast. There is always something new. All the cool kids have it. Should I have it too? Do I even care? Usually, no. If I start doing something because I feel I should, it will never end in a good place. Run your own race and all that.
Some days - even weeks - I am happy to stay silent. Not care what everyone else is doing. Even my friends. Because when I log back online after a day, a few days, a week.. we pick up where we left off. Some days, there is just too much noise. From a silent object. The irony.
Some days the silence is the most deafening relief you can hear. Or feel. However it hits you.
Some days you don't need to care about anybody but yourself. Even though it feels like it may be hurting you creatively.
It connects us and divides us. I love it and hate it in equal measure.
But like he said.
Exhausting, but necessary.
Tags / social media